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Helping Your Business
Stand Up So You Can Grow

Optimize your time and budget by working with an experienced fractional marketer who understands your customers.

Marketing Strategy That Fuels Growth

We help healthcare startups and scale-ups cut through the noise with clear messaging, smart positioning, and marketing strategies that actually work.

Stand Up Strategy partners with growth-stage healthcare businesses to position their products and services for scale. We combine deep industry experience with customer insight to deliver both foundational marketing guidance and hands-on execution that drive results.

Your Marketing is Broken

Your innovation helps to improve systems, processes, or experiences, but who knows about it?

Many small businesses underinvest in marketing – the result:
  • Your product, solution, or brand value isn’t clear to your audience.
  • You struggle to differentiate in an increasingly competitive market.
  • You’re missing growth opportunities because your team is stretched too thin.
  • Your solution is not scaling at the pace it should.

To scale successfully in healthcare, you need the right kind of expertise and investment.

Over 1.1 million new businesses are created in Canada each year – standing out and reaching your ideal audience with the right message requires a strategic approach.

We Can Fix It

At Stand Up Strategy, we combine deep healthcare industry knowledge with proven marketing expertise to help you break through the noise, build strong brand positioning, and accelerate growth.​​

Ready to take your marketing to the next level? Let’s discuss how we can help you achieve your goals.

Pillars We Stand On

We provide foundational marketing support that will solve your organization’s biggest challenges. Some key areas of focus.

Go-to-market

Identifying target audiences, researching competitors, developing your USP and compelling messaging, and creating tailored marketing strategies so that you can successfully launch your solution to the market.

Growth + Revenue

Filling pipeline and generating revenue through creative and well-positioned campaigns, enabling your sales team with the right messaging and materials, and developing partnership strategies that will lead to growth.

Brand + Content

Developing your brand to ensure scalability, defining brand/product architecture following M+As, and creating content that resonates with your market and placed in the right channels to reach them.

It’s Time to Stand Up

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